Thank you for all you are doing. Look how a concept resulted in precisely the result desired.
2006 Texas Democratic U.S. Senate Candidate Barbara Ann Radnofsky

                                                                         

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Candidates and Special Interest Groups regularly employ Scott Radio's Consulting Team for insight on a specific matter (short-term) or for an entire campaign (long-term). With over twenty years of experience, you will agree with our clients that working with Scott Perreault and Adam Wolf is energizing, informative and direct. Our specific strengths include Media Planning, Issue Development and Fund Raising.

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A success story...

In July 2006 less than five percent of the eligible Texas voters knew who Democratic U.S. Senatorial Candidate Barbara Ann Radnofsky was. They all knew current Senator Kay Bailey Huchison. The task was to reach all of Texas on a very small budget and gain name recognition.

The name Radnofsky was both difficult to spell and say. The campaign did not have the funds required to make Radnofsky a household name before election day. The team at Scott Radio went to work. The solution was the emphasis of the candidates first name. Barbara Ann.

The first script test said it all. The voting demographic who reviewed the radio commercials commented that they could not get the song Barbara Ann out of their head. We did not use the song. All we said at the conclusion of the commercials in a staccato voice was the simple phrase, "soon all of Texas will be singing Bar, Bar, Bar, Bar, Barbara Ann".

It worked. On November 7th 2006 Barbara Ann received over 1.5 million votes. Short of victory, but many agree, with a little more time and money, it would have been a different outcome. Scott Radio Consultants will figure out a way to resolve your issues. If you have a concern, call on Scott Radio because:

♦ We bill in fifteen (15) minute increments. Our short-term hourly rate is $300.00. We are available for short term assistance or the entirety of the campaign. Long term rate is negotiable.

♦ Scott Radio fundraising team fees are only fifteen (15%) percent of collected funds. We meet the targets set.

♦ We work with your team to resolve issues from name recognition to campaign strategy.

♦ Scott Radio works with Independents, Democrats and Republicans. Candidates and Special Issue Groups.

♦ The first consultation is always free to assess your needs and to be certain Scott Radio Consultants are the best match for you. Call us today at 612-384-2549.

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